LiveCode ios app marketing

[Rick Harrison]

Hi Richard,

Ok, I took a look at your ad in the iTunes store,
and downloaded the Free version to get feel
for what you are trying to do.

A few things I noticed right off the bat.

You say in your app description that the app is
in use by thousands of businesses, colleges, and individuals.
That's very nice, but you don't say anything about what
kind of people might really find your app to be useful.
The question you need to ask yourself, is why your
customers would really want to use your app?  Why
should I want one?

Based on the data I was seeing you should give some more
examples such as: Carpenters, Architectural Engineers,
Interior Designers, etc.

Think more about what your true target markets are.

You have a lot of price tiers.  Possibly too many.  You have
a Free version.  You have 25 packs for $.99 then you have
the Standard version for $4.99, with more packs, then a Professional version
for $9.99, and then "Pack 2 for $.99"  I can see where this could
be confusing to the everyday browsing app purchaser.

There appear to be non-working components in the Free version.
I found myself getting bombarded by having to get the upgraded
version to even try out a bunch of the functions.  

The database information for even one tree took way to long to load.  
You may want to get a faster web-server, or break up the data into smaller
chunks with more screens.  There was too much information on
one page so I had to do a lot of scrolling just to look around.

What is your present sales data telling you about your apps?
What kind of advertising in the past have you done and what
kind of data blip increases are you seeing after you have run
the ads?

I hope that feedback helps you!

Good luck,

Rick



On Jun 28, 2013, at 10:56 AM, Richard Miller <wow at together.net> wrote:

> https://itunes.apple.com/us/app/wood-explorer/id518081966?mt=8
> 
> Free version
> Custom version ($0.99 per 25 species)
> Premium version - $9.99
> 
> 
> 
> 
> On 6/28/13 9:52 AM, Rick Harrison wrote:
>> Hi Richard,
>> 
>> What is the name of the app and how much is it in the app store?
>> Without those key pieces of information it's too difficult to
>> evaluate it and give any advice.
>> 
>> Thanks,
>> 
>> Rick
>> 
>> On Jun 28, 2013, at 8:25 AM, Richard Miller <wow at together.net> wrote:
>> 
>>> Is there a list of LiveCode-based businesses which have expertise in building and marketing IOS apps? I have a LC/ios app (and an Android version) that's been out for about a year, but it needs some updating and a heavy dose of marketing and promotion... neither of which I am currently able to do. This is a solid app with lots of upside (it's in a big sector), inferior competition, and the best underlying data in the world. I'd like to find a company that can help realize the full value of this app and share in the benefits. Any suggestions?
>>> 
>>> Thanks.
>>> Richard Miller
>>> 
>>> _______________________________________________
>>> use-livecode mailing list
>>> use-livecode at lists.runrev.com
>>> Please visit this url to subscribe, unsubscribe and manage your subscription preferences:
>>> http://lists.runrev.com/mailman/listinfo/use-livecode
>> 
>> 
>> _______________________________________________
>> use-livecode mailing list
>> use-livecode at lists.runrev.com
>> Please visit this url to subscribe, unsubscribe and manage your subscription preferences:
>> http://lists.runrev.com/mailman/listinfo/use-livecode
>> 
> 
> 
> _______________________________________________
> use-livecode mailing list
> use-livecode at lists.runrev.com
> Please visit this url to subscribe, unsubscribe and manage your subscription preferences:
> http://lists.runrev.com/mailman/listinfo/use-livecode