LiveCode ios app marketing

Richard Miller wow at together.net
Fri Jun 28 16:37:55 EDT 2013


Thanks for the feedback, Rick.
Much appreciated.



On 6/28/13 12:56 PM, Rick Harrison wrote:
> Hi Richard,
>
> Ok, I took a look at your ad in the iTunes store,
> and downloaded the Free version to get feel
> for what you are trying to do.
>
> A few things I noticed right off the bat.
>
> You say in your app description that the app is
> in use by thousands of businesses, colleges, and individuals.
> That's very nice, but you don't say anything about what
> kind of people might really find your app to be useful.
> The question you need to ask yourself, is why your
> customers would really want to use your app?  Why
> should I want one?
>
> Based on the data I was seeing you should give some more
> examples such as: Carpenters, Architectural Engineers,
> Interior Designers, etc.
>
> Think more about what your true target markets are.
>
> You have a lot of price tiers.  Possibly too many.  You have
> a Free version.  You have 25 packs for $.99 then you have
> the Standard version for $4.99, with more packs, then a Professional version
> for $9.99, and then "Pack 2 for $.99"  I can see where this could
> be confusing to the everyday browsing app purchaser.
>
> There appear to be non-working components in the Free version.
> I found myself getting bombarded by having to get the upgraded
> version to even try out a bunch of the functions.
>
> The database information for even one tree took way to long to load.
> You may want to get a faster web-server, or break up the data into smaller
> chunks with more screens.  There was too much information on
> one page so I had to do a lot of scrolling just to look around.
>
> What is your present sales data telling you about your apps?
> What kind of advertising in the past have you done and what
> kind of data blip increases are you seeing after you have run
> the ads?
>
> I hope that feedback helps you!
>
> Good luck,
>
> Rick
>
>
>
> On Jun 28, 2013, at 10:56 AM, Richard Miller <wow at together.net> wrote:
>
>> https://itunes.apple.com/us/app/wood-explorer/id518081966?mt=8
>>
>> Free version
>> Custom version ($0.99 per 25 species)
>> Premium version - $9.99
>>
>>
>>
>>
>> On 6/28/13 9:52 AM, Rick Harrison wrote:
>>> Hi Richard,
>>>
>>> What is the name of the app and how much is it in the app store?
>>> Without those key pieces of information it's too difficult to
>>> evaluate it and give any advice.
>>>
>>> Thanks,
>>>
>>> Rick
>>>
>>> On Jun 28, 2013, at 8:25 AM, Richard Miller <wow at together.net> wrote:
>>>
>>>> Is there a list of LiveCode-based businesses which have expertise in building and marketing IOS apps? I have a LC/ios app (and an Android version) that's been out for about a year, but it needs some updating and a heavy dose of marketing and promotion... neither of which I am currently able to do. This is a solid app with lots of upside (it's in a big sector), inferior competition, and the best underlying data in the world. I'd like to find a company that can help realize the full value of this app and share in the benefits. Any suggestions?
>>>>
>>>> Thanks.
>>>> Richard Miller
>>>>
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