OT: Analyzing competitors - In this case Real Software

[Mark Talluto]

There is a small bit at MacCentral:  
<http://www.macworld.com/news/2005/03/21/realbasic/index.php> with the 
following paragraph:   "REAL Software noted in the REALbasic 5.5.5 
release that of the 25 percent or so of its user base who are porting 
applications, 47 percent are porting Visual Basic applications 
specifically."

This can be read a couple of different ways at a glance.  They have 
been really going after the VB developer market with their last few 
releases.  The VB porter appears to be generating new customers for RB. 
  From this bit one can estimate that roughly 12-13% of their entire 
user base has come over from the VB camp.  I am sure it has been 
written somewhere what their user size is.  More important though is 
knowing who their user base is.  What efforts have awarded them a 
larger user base.

I just love picking up bits of info like this about my competitors.  It 
can give you an edge.  In fact, I find it inspiring.  As Rev and RB are 
in the same vertical and horizontal markets, it is an interesting piece 
of info.


Mark Talluto
-- 
CANELA Software
http://www.canelasoftware.com