[OT] Gorilla Marketing

Richmond Mathewson geradamas at yahoo.com
Fri Aug 29 11:09:41 EDT 2008

Dear Malte,
  My posting about "Gorilla Marketing" was not an attack on your "Guerilla Marketing"; far from it:

>From my point of view Gorillas grab everything, steal, smash and grab,

little boys tend to do that unintentionally.

Guerillas tend to be much more sneaky / subtle / underhand than Gorillas, and are, therefore much more difficult to detect and counter-act, as described in

"The War of the Flea" by Robert Taber    http://members.chello.nl/jsteenis/letter32.htm

I dislike both Gorillas and Guerillas, however, having been a teenage boy once-upon-a-time,and having committed a fair number of youthful and not-so-youthful follies in my time my reaction to silly teenagers using stuff of mine for their own silly purposes (with a strong emphasis on the word 'silly') would be firm but kind: i.e. "stop using my stuff you silly teenager" rather than heavy, heavy stuff.

Now, re open source / sauce.  You, Malte, and anybody else, are quite within your rights to protect all your work in whatever way you want (well, perhaps within the law), or, should you choose, let things go as free as a bird - I choose to do the latter for a number of simple reasons:

1. I am not a particularly competent computer programmer,

2. I manage to make a living doing something else.

In fact,I am extremely grateful I don't have to depend on computer-programming for my income; the thought frightens me.

Personally,I like the open-source idea; but I cannot for the life of me envisage a world without commercial software; I believe that open-source and commercial software (and all the types of intermediate stuff) act as healthy sparring partners.

Yes, I know I have used some of your ideas (having asked you first); however I would like to believe that that has been amply repaid by my releasing all sorts of stuff into the free domain:

on RevOnline  and






sincerely, Richmond Mathewson


A Thorn in the flesh is better than a failed Systems Development Life Cycle.

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