Suggestions for an iOS/Android/CD/web site strategy
wow at together.net
Thu Mar 15 10:28:58 CDT 2012
Thanks, Tom. Great suggestions.
On 3/15/2012 11:14 AM, Thomas McGrath III wrote:
> Just a gut reaction but I would say "no" to forcing them to buy the app on those stores. It is odd at best.
> How about "IF" they buy the app then you supply in the app a link to the private web site free with user name and password and a years subscription. BUT if they do not have an iOS/Android then instead have a landing web site page that gives them either the choice to go ahead and purchase those apps(with subscription) OR purchase straight a subscription from that web page to the site with, and say if they do purchase the iOS/Android app that they can get a credit for another year - or - a refund through the system they used on the website.
> Just my thoughts...
> -- Tom McGrath III
> 3mcgrath at comcast.net
> On Mar 15, 2012, at 10:45 AM, Richard Miller wrote:
>> I'd looking for suggestions on the best strategy for this situation.
>> I have an app I'd like to make available on 4 platforms: iPhone/iPad, Android, standalone download (both Mac& Windows), and a protected web site.
>> Preferably, I'd like buyers of the iOS or Android versions to get a free standalone and free access to our web site. I am thinking that if a customer buys the iOS or Android app, we can use the proof of those purchases to send them the standalone and give them access to our site. Sounds straightforward so far.
>> The problem comes up as follows.
>> Three of these platforms are done, but the Android app is still a month or so away. We presumably need all sales to be through Apple (iTunes/iPhone/iPad) or the Android store, as my understanding is that there is no practical manner to allow a customer to, for example, purchase a subscription to our web site, then use that purchase (credit) to download a full version of our iOS app without paying for the app through Apple. Same thing with the Amazon App Store... a customer could not download our Android app using a credit from having purchased our standalone, for example.
>> Some of our users (perhaps a fairly large number) will not have EITHER an iPhone or an Android phone currently, but may buy one in the near future.... yet they want immediate access to our standalone and web site. Would it make sense to insist that all customers buy either our iPhone or Android app, even if they don't have one of these phones, in order to get access to our standalone and web site? Is this the simplest strategy to use?
>> Richard Miller
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