Interesting blog post - comments anyone?
troy_lists at rpsystems.net
Sun Nov 29 18:35:25 CST 2009
On Nov 29, 2009, at 6:23 PM, Randall Reetz wrote:
> The slippery (or in this case "invisible") slope of "gorilla" PR is
> powerful especially and only because it sneeks so silently and
> politely under our BS radar. So called "multi-level" marketing
> proponents have known this forever. Sell to "friends" and your
> effectiveness skyrockets. Any activity that acts "friendly" but has
> a commercial motivation fits this category. We have become so used
> to having it done to us (and doing it ourselves) that we don't still
> have that hair up sensation that used to be our reaction. But the
> result is a hardening, a loss of the separate sameness that used to
> be reserved only for the category "friends and family". Now we
> expect to be targets of the misuse of that privilege. An arms war
> where the winner can only result in the loss of real trust and the
> very real need for a sanctuary away from "pitch" and "spin". We
> can't have our guard up all of the time. Too costly. Neither can
> we let go of the distinction between authenticity and huckstering.
> Subtle but important. The old warning, "Never cry wolf", never had
> as much relevance. And none of this has anything to do with the
> actual topic of the relevance of the xtalk programming family. That
> is sad.
In case you're wondering, I'd like to confirm that you *are* now just
blathering to the group.
But you got this much right pertaining to your own comments...
> And none of this has anything to do with the actual topic of the
> relevance of the xtalk programming family. That is sad.
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