PayPal, Kagi, esellerate. Splitting revenue

[Lynn Fredricks]

> Each Item that we sell through esellerate is automatically split to  
> as many individuals as we want, based on a formula that we can set.   
> There is absolutely zero work on our end once the system is 
> in place.  At the end of each month, a check sent to each of 
> us.  Since esellerate is a 3rd party to the deal there are 
> absolutely NO worries around who is collecting the money and 
> who is distributing it.  It is simply done. This level of 
> comfort made it easy for each of to agree to the plan and get 
> the gosh damn thing built. With the money issue solved it was 
> a no brainer.

Ive sold content products on sites that use a similar method, but I would
not do it. But those sites are quite different from PayPal, KAGI and
eSellerate in that they have built in fairly mature marketing systems that
also are part of the package.

I see distinct "layers" of value in these services. We use PayPal because
the cost is low and it is relatively transparent - it isnt associated with
any particular perception in the software market, whereas KAGI and
eSellerate have "shareware" written all over them and that writing also ends
up on your product. If that's a label you are comfortable with, then KAGI is
an excellent way to go. Also, if you are looking at micro-payment style
pricing for your products and NOT publishing through a third party, Id say
KAGI is also a good choice.

I think it's a good idea to decide where you want to go with your software
business when making this kind of decision. If you do not see yourself
turning your software business into a full time endeavor AND you arent
selling an infrastructure style product (where buyers are often scared to
buy something called shareware), then go for it. Andre's module for working
with KAGI is worth looking at - I havent seen it since last year's RevCon,
and the devotion shown by KAGI towards Rev developers is admirable.

Best regards,

Lynn Fredricks
President
Proactive International, LLC

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