LiveCode ios app marketing

Rick Harrison harrison at all-auctions.com
Fri Jun 28 16:41:45 EDT 2013


Hi Richard,

You are most welcome!

Rick

On Jun 28, 2013, at 4:37 PM, Richard Miller <wow at together.net> wrote:

> Thanks for the feedback, Rick.
> Much appreciated.
> 
> 
> 
> On 6/28/13 12:56 PM, Rick Harrison wrote:
>> Hi Richard,
>> 
>> Ok, I took a look at your ad in the iTunes store,
>> and downloaded the Free version to get feel
>> for what you are trying to do.
>> 
>> A few things I noticed right off the bat.
>> 
>> You say in your app description that the app is
>> in use by thousands of businesses, colleges, and individuals.
>> That's very nice, but you don't say anything about what
>> kind of people might really find your app to be useful.
>> The question you need to ask yourself, is why your
>> customers would really want to use your app?  Why
>> should I want one?
>> 
>> Based on the data I was seeing you should give some more
>> examples such as: Carpenters, Architectural Engineers,
>> Interior Designers, etc.
>> 
>> Think more about what your true target markets are.
>> 
>> You have a lot of price tiers.  Possibly too many.  You have
>> a Free version.  You have 25 packs for $.99 then you have
>> the Standard version for $4.99, with more packs, then a Professional version
>> for $9.99, and then "Pack 2 for $.99"  I can see where this could
>> be confusing to the everyday browsing app purchaser.
>> 
>> There appear to be non-working components in the Free version.
>> I found myself getting bombarded by having to get the upgraded
>> version to even try out a bunch of the functions.
>> 
>> The database information for even one tree took way to long to load.
>> You may want to get a faster web-server, or break up the data into smaller
>> chunks with more screens.  There was too much information on
>> one page so I had to do a lot of scrolling just to look around.
>> 
>> What is your present sales data telling you about your apps?
>> What kind of advertising in the past have you done and what
>> kind of data blip increases are you seeing after you have run
>> the ads?
>> 
>> I hope that feedback helps you!
>> 
>> Good luck,
>> 
>> Rick
>> 
>> 
>> 
>> On Jun 28, 2013, at 10:56 AM, Richard Miller <wow at together.net> wrote:
>> 
>>> https://itunes.apple.com/us/app/wood-explorer/id518081966?mt=8
>>> 
>>> Free version
>>> Custom version ($0.99 per 25 species)
>>> Premium version - $9.99
>>> 
>>> 
>>> 
>>> 
>>> On 6/28/13 9:52 AM, Rick Harrison wrote:
>>>> Hi Richard,
>>>> 
>>>> What is the name of the app and how much is it in the app store?
>>>> Without those key pieces of information it's too difficult to
>>>> evaluate it and give any advice.
>>>> 
>>>> Thanks,
>>>> 
>>>> Rick
>>>> 
>>>> On Jun 28, 2013, at 8:25 AM, Richard Miller <wow at together.net> wrote:
>>>> 
>>>>> Is there a list of LiveCode-based businesses which have expertise in building and marketing IOS apps? I have a LC/ios app (and an Android version) that's been out for about a year, but it needs some updating and a heavy dose of marketing and promotion... neither of which I am currently able to do. This is a solid app with lots of upside (it's in a big sector), inferior competition, and the best underlying data in the world. I'd like to find a company that can help realize the full value of this app and share in the benefits. Any suggestions?
>>>>> 
>>>>> Thanks.
>>>>> Richard Miller
>>>>> 
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>>>>> 
> 
> 
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