AW: serial numbers on standalones

Tiemo Hollmann TB toolbook at kestner.de
Tue Mar 26 06:30:20 EDT 2013


I know, that it is very unpopular to supply very strict and controlled
licence models and rely on all the nice and lovely pirates to come back to
me, but I can't confirm at all these models in my daily business.
Perhaps it is related to my client base, I don't know. But I made the
experience with two different licensing models in the last 15 years in the
same target audience (partly even with the same customers) with our
products. One product licence was very open and was based on "fairness and
following our licence model" with very low piracy protection, the other
product license is tied very strict to the hardware (wich actually has some
painful sides, but for us it's the better choice).
After having sold one or any number of licences of product 1to a dedicated
target group, we never have sold a second licence in that group (e.g. all
teachers of a school). After having sold licences of product 2 we are
constantly selling additional licences within the same target group. And no,
it doesn't depend on the product, I know that they all are using product 1
too. As I said, perhaps this is a special behavior of our target group
(teachers). In the last decades I never have met people who are less aware
of law, piracy and licensing as teachers (sorry Richmond)

Just my 2 cents
Tiemo

> -----Ursprüngliche Nachricht-----
> Von: use-livecode [mailto:use-livecode-bounces at lists.runrev.com] Im
Auftrag
> von Timothy Miller
> Gesendet: Samstag, 16. März 2013 21:31
> An: How to use LiveCode
> Betreff: Re: serial numbers on standalones
> 
> On Mar 16, 2013, at 12:00 PM, kee nethery <kee at kagi.com> wrote:
> 
> > The people who make a lot of money selling software are those that focus
> on how to get more people to use their software, not those who focus on
how
> to get less people to use their software.
> >
> > The "get more people" group occasionally will "crack" their software and
> upload that crack to a crack site so that people can steal their software.
> Having a crack shows that someone cared enough about the software to spend
> time to crack it because of the street cred that would give them. No one
> cracks lame software thus 
 this software must not be lame. In addition,
no
> one wants to be the second person to crack some software so other cracks
> don't appear.
> >
> > Secondly, most people that pirate software don't really use it. And if
> they do, you've just had someone experience your software and figure out
> what it is good for. People like me who pay for software, ask for
> recommendations, and I'm fairly certain that many of the recommendations
> come from people who have pirated software. Pirates can be your
advertising
> channel.
> >
> > Finally, the crack if the pirate is still using the cracked software
> after 6 months, they can be converted into a buyer. It has some weird bug
> that pops up. The solution to that specific bug is to buy the upgrade. If
> someone running a cracked version gets that error message, they are using
> it for real and they will frequently pay for the upgrade.
> >
> > Kee Nethery
> 
> Wow! You really nailed it. I've read similar commentaries, but yours is
> clear and concise.
> 
> I'm working on a book, thinking about self-publishing, selling to the
> public from a website, while taking care to maintain control of the
> copyright, maybe going with a  commercial publisher later, if it's
> successful. I've feared piracy, heard both sides of the debate.
> 
> You've convinced me (unless someone later on this thread changes my mind).
> 
> With software, it seems, one way to limit piracy damage is to upgrade
> routinely. With literature, it might help to release periodic revisions,
or
> regularly add new material.
> 
> Cheers,
> 
> 
> Tim Miller
> 
> 
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