Sending hundreds of eMails

[Richmond Mathewson]

Andre Garzia wrote:
> Once, I earned a living by sending emails. We sent millions per day. I was
> an employee of a email marketing company, our clients were companies like
> wallmart, readers digest and other retail stores here in Brazil. Our
> millions emails went just in-country. Believe me, sending massive amounts
> of email is tricky, there will always be clients who will treat is as SPAM.
>
> You have a whole set of options:
>
> 1 - You can use Amazon Simple eMail Service: http://aws.amazon.com/ses/ if
> you don't want to use their tools or craft your own tool to use Amazon
> Simple eMail Service, you can use whoosh (http://www.theescapers.com/whoosh/)
>
> 2 - You can use some PHP script on a server to send the emails for you such
> as outline by David and others.
>
> 3 - You can use LiveCodeServer script on on-rev or some other host just
> like you can with PHP. RevIgniter has libraries for email sending.
>
> 4 - You can use an SMTP library and create a desktop stack to send the
> emails in a loop.
>
> If you are doing options 2, 3 or 4 then you need to be aware of some stuff:
>
> * ONE RECIPIENT PER EMAIL. Do not send one email with multiple recipients.
> This is almost certain to be flagged as SPAM.
>
> * Fill your "from" field with a Real Existing eMail account that can be
> verified by the receiving server. This is double plus good 

Ooooh: who has been reading George Orwell? . . ..  :)

> if you use an
> account that has been used before to send email to that person
>
> * Do not send lots of emails to the same server in a small period of time.
> For example, suppose you need to send 500 emails to GMail accounts. If you
> do a loop and send them all at once, there is a big chance you will hit the
> spam box. The trick is to make it look and behave like normal traffic. Send
> a dozen emails, wait for a while, then send some more. Create a scrambled
> queue where the order is "mixed by domain". Just like a good music
> playlist, you switch domains every four or five emails.
>
> I could talk a lot about email but this is just some basic advise to get
> you going. Also, if possible, send your emails from the same server that
> hosts the sending domain.
>
> =)
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