App rejected now the 3rd time - because...

[Pierre Sahores]

Hi Matthias,

Hard to learn what they wants, for sure ! And as i will be in the loop next january too, i expect in reading your post than it will not be really painless ! Indeed, it's in sharing such kind of news that we will become fully able to speak the Apple's "iTunes Store dialect language". So, just don't give up until getting your iTunes Store graduate ;-)

Warm regards,

Pierre


Le 2 déc. 2012 à 00:26, Matthias Rebbe a écrit :

> Hi,
> 
> today my new app was rejected the 3rd time.
> 
> The first rejection was because the app was to simple for Apple Review Team. They argued
> it was just a browser showing only local content. And apps, that are web sites bundled as apps
> may be rejected.
> 
> Btw: The content was a 3D Animation showing my  customer´s logo which
> the user could rotate left / right by swiping his finger over the screen.
> 
> The app is (now it seems was) planned  to be part of a big marketing campaign.
> It was intended to be something like a lucky charm, which the user can rotate
> like other do rub  a "rabbit´s foot" . Is "rub" the correct word for that?
> 
> After talking to our customer they agreed to extend functionality and so i added 
> Monte´s BarCode Reader external and some other of his externals. The customer already
> planned to use QR Codes in his campaign, so this would be a usefull extension for the campaign.
> 
> The user can now scan QR Codes and take appropriate actions after scanning
> like sending sms, sending email, do phone call, open an URL in Browser
> or add the scanned vCard to the address book.
> 
> But it was rejected again. Now Apple told me, that the UI experience is very important
> and that i have to follow their UI design… blah blah blah.
> 
> I then recreated all from scratch. Used Navbars, toolbars and so on. I even optimized
> and extended the features of the QR Code reader.
> 
> But again it was rejected, now with this explanation:
> 
> "We found that your app only provides a very limited set of features. 
> It only include a single animated image as well as an open source code bar code scanner. 
> While we value simplicity, we consider simplicity to be uncomplicated - not limited in features and functionality.
> …
> Apps should provide valuable utility or entertainment, draw people in by offering compelling capabilities or content, 
> or enable people to do something they couldn't do before or in a way they couldn't do it before."
> 
> Btw.: The "animated image" is a set of 36 images which rotate only when the user swipes of the image using HTML5 and javascript. It is not an animated gif or something.
> 
> I am not sure, if the reviewer is even knowing about the implemented actions after scanning   QR Code. Maybe she/he only tested with normal barcodes. 
> 
> I responded to this rejection now, explained what features the app now has and asked if the many fart apps in the app store are more useful than our app.
> 
> But anyway I am stumped now and fed up.
> 
> 
> Matthias
> 
> 
> --
> Matthias Rebbe
> matthias (at) rebbe.tk
> Tel +49.5741.310000
> Tel +49.160.5504462
> --
> "Life is too short for boring code"
> 
> 
> 
> 
> 
> 
> 
> 
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--
Pierre Sahores
mobile : 06 03 95 77 70
www.sahores-conseil.com