Runtime Revolution Ships Revolution Media

[Jeanne A. E. DeVoto]

At 4:44 PM -0500 4/12/2006, Chipp Walters wrote:
>Sorry Jim, but I have to disagree with you here. I *used* to think 
>the same. But, after I worked with Rev and their RevSelect program, 
>I started seeing sales of Altuit products from names *never* 
>mentioned on this list-- and lots of 'em! In fact Rev's list of 
>users, IMO, is probably much greater (2X,4X,6X?) than the list 
>subscribers, for all kinds of reasons.
>
>Of course I could be wrong, and all those are just 'lurkers'! :-)


That's plausible, actually. If this list is typical, and I have no 
special reason to suspect it's not, 90% or so of the list subscribers 
never post!

(One mistake that remembering the usual high lurker-to-poster ratio 
keeps us from making is assuming that if we see a name we don't 
recognize, that person's not on the list. Another is assuming that 
posters are typical of either list-members or customers generally. 
The posters are all we actually see - like the tip of an iceberg - so 
it's difficult to internalize that they're not all that's there.)
-- 
jeanne a. e. devoto ~ revolution at jaedworks.com
http://www.jaedworks.com