Pricing / entry cost for this tool

[Alex Tweedly]

Dan Shafer wrote:

> But, as with others who have offered this viewpoint, I am compelled  
> to ask you to provide even one example of a development tool company  
> following the strategy you describe below that you say is "being used  
> by the most successful companies today."
>
> And I'll expand on that a bit. Not only can I not think of a single  
> *development tool* company following the strategy of trying to serve  
> two markets with a single product, I can't even come up with a single  
> successful software company doing that. 

I think I'd count Adobe - Photoshop and Photoshop Elements.

I think they're both variants of the same basic product - you might even 
want to call Elements a "cut-down, crippled version of Photoshop" - but 
it seems to me like they are basically the same product / same code base.

> So where are these software companies that are following this two- 
> market strategy successfully? To the contrary, I think the secret to  
> a successful company -- in any sphere -- is focus. Do what you do  
> well and let others do the stuff you don't do well. If RunRev had a  
> couple hundred people, *maybe* they could figure out how to serve  
> both markets with great success. Short of that, I am unconvinced.
>
If they could figure this out, maybe they *could* have a couple of 
hundred people :-)


-- 
Alex Tweedly       http://www.tweedly.net



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