Why 10 hours for a newbie and 30 days for a "programmer" ?

[Scott Rossi]

>> For me to take 10 hours to evaluate a $99 purchase, doesn't make
>> sense. Of course, for others, it may make sense.
> 
> Again, the thing you and Dan both need to remember is that most of the
> folks on this list at the moment use Rev as a professional tool and 10
> hours evaluating a $100 purchase in that context is probably not
> cost-effective.

This debate is never going to end but FWIW, here's a little Marketing 101:
Match or exceed your competitors' offers/features.

It's not rocket science.

Regards,

Scott Rossi
Creative Director
Tactile Media, Multimedia & Design
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E: scott at tactilemedia.com
W: http://www.tactilemedia.com