Plea to sell Dan's book widely

Marian Petrides mpetrides at earthlink.net
Fri Aug 6 15:45:34 EDT 2004


My suspicion is that the key phrase in all this is "[w]hen...the 
software is available in stores."  I wonder whether any thought has 
been given to marketing Rev through mail order/online shops as well as 
brick and mortar shops>

On Aug 6, 2004, at 3:41 PM, Richard Gaskin wrote:

> Dan Shafer wrote:
>
>> I'm afraid the bookstore route is closed to us for the moment. When 
>> Dreamcard gets enough traction and the software is available in 
>> stores, we may be able to convince some specialty places like Fry's 
>> to carry it, but mainstream bookstores aren't likely to touch it 
>> unless it comes from a major publisher or through an established 
>> distributor.
>
> Why is this necessarily limited to DreamCard?
>
> There are books on many professional development tools, including 
> Director, RealBASIC, and others, at a great many mainstream 
> bookstores.
>
> Wouldn't the award-winning pro Rev product be worth marketing?  With 
> the higher margins I would think it would be even more so....



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