Books for Profit?

[Dan Shafer]

Graham Samuel wrote:

> At this stage I feel we're
> nearer to a need for something close to non-profit-making

I hope not! :-D

While I certainly don't hope to get rich on my RunRev information  
content -- which will take several different forms -- I sure don't  
expect to put in this much time and effort as a pure labor of love,  
either.

I have not been able to get a sense for how big the installed base of  
Rev and MC is, but I'm guessing that if it wasn't on the order of a few  
thousand for each product, the companies would long ago have stopped  
development. Some reasonable percentage of those users are folks who  
will gobble up whatever they can get in the way of information to help  
them work with the product better. I conclude, therefore, that the key  
is pricing information in such a way that modest numbers of buyers can  
still make the enterprise at least marginally profitable.


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Dan Shafer
Technology Visionary - Technology Assessment - Documentation
"Looking at technology from every angle"
http://www.eclecticity.com
Latest Book Release: "HTML Utopia: Designing Without Tables Using CSS"  
(http://www.sitepoint.com/books/css1/)